Open Winery: The story that accompanies the visit
Transform the visit to the vineyard and winery into an unforgettable experience: accompany your guests with geolocalised podcasts that tell the story of your business, step by step, creating a moment of true connection.
What is Open Winery?
Open Winery is a geolocalised audio tour service designed for businesses offering experiential tourism.
Through audio, you can highlight what makes your business unique: its vision, work culture, production choices, landscape and the people who inhabit it. The story accompanies the visit and transforms each visit into a more conscious and intense experience.
How it works
Production
We tell your story
We work together to create authentic and engaging content, starting with an interview that captures your essence. We produce three podcasts dedicated to the stages of the tour and a special episode on Genius Loquis to tell the story of your company.
Publication
We make listening immediate
The podcasts are distributed on Loquis and your digital channels, using physical and digital media to make it easy for visitors to listen. The podcasts are geolocated within your business in order to build a structured visitor route.
Promotion
We amplify your visibility
We activate a targeted promotional campaign to give visibility to your content, placing it in the most relevant paths on the Loquis platform and promoting it on your touchpoints, such as social media and audio spots.
The strenghts
The narration does not overlap with the visit: it accompanies it, clarifies it, and makes it more profound. It is in this encounter between place, time, and listening that our service finds its effectiveness.
Screen-free experience
People listen while they experience, without the barrier of a screen, making the message more intimate and direct.
Multilingual accessibility
Offer an experience that can be enjoyed by a wider audience, with content in different languages.
Content that works even outside the cellar
In addition to the tour, we create a special episode dedicated to your story and your project, included in the “Genius Loquis” channel connected to the excellence of the territory.
Measurable results
Monitor your audience, interactions and reach in the area. Identify the most effective content, fine-tune your commercial strategies and improve the experience of your business.
Who it is for
Open Winery is designed for wineries, vineyards and all those establishments that offer experiential tourism. If you offer tours, tastings and hospitality, Open Winery allows you to make a quantum leap in quality, especially during peak seasons.
Wineries
Vineyards
Farms
Some of our customer
Every winery has a unique way of telling its story.
From historic establishments to more contemporary companies, here are some of those who have already decided to transform a visit to their winery into an audio experience.
Open Winery: for those who love to experience things first-hand
We live in a world that constantly asks us to look at a screen. Open Winery chooses a different direction: it asks us to look up. We believe that experiential tourism should restore the value of the “here and now”. Our audio tour allows people to immerse themselves completely in the environment, free from distraction, guided only by your voice. We transform a simple visit into an authentic encounter.